The Denim Brands Every Fashion Girl Should Know (and Shop)

The Genuine Jean

The Feel Studio launched with only one style in mind: the straight leg, no-stretch Genuine Jean. Based on the guiding principle that you really only need one pair of good jeans in your closet, this jean can be worn snug, relaxed, or oversized. And with the assistance of its fit guide and care instructions, you can find and maintain your perfect pair.


CAI in Blue Shield

Known for its authenticity, innovation and craftsmanship, Edwin USA continues to set the gold standard in denim production. Honoring its Japanese heritage while adopting the same pioneering spirit to propel denim manufacturing into new frontiers, Edwin USA combines thoughtfully designed jeans and innovation in sustainable, low-impact, and ethical manufacturing methods.


Weslan Cotton-Blend Twill Skinny Pants

Along with mastering the art of the perfect boyfriend jean, Current/Elliott is also known for its more playful and trend-driven jeans. From two-tone denim to animal prints and unexpected colors, the brand does trendy just as well as it does classic.


Mixed Animal Dye Vintage Crop

Given fashion’s ongoing infatuation with nostalgia, it’s no surprise that Jordache has staged a comeback this year. The brand’s ’90s-inspired jean cuts and early-2000s-inspired logomania make these jeans cool once again—especially for those who want to have fun with their denim.


Le Bardot Denim Jumpsuit

With a devoted list of both A-list and influencer fans, Frame remains one of the coolest denim brands on the scene. Whether you’re looking for classic blue jeans, denim shirting, or even dresses and jumpsuits, there’s something for everyone’s style. If you get overwhelmed by the amount of options to choose from, the site offers a find your denim search, which makes it 20 times easier to find your perfect pair of jeans. –


Flavie High-Waist Trouser Jeans

Whether you’re in the market for colorful jeans, white denim, or true blues, Citizens of Humanity does it all, and they are all very flattering. Along with a vast selection of jeans, the brand also does denim jackets, skirts, and more—making it a trusty, timeless option among the fashion crowd.


Frankie Denim Shorts

Australian brand Nobody Denim is designed and produced in Melbourne incorporating sustainability and social impact in the development of its collection. Known for its loose silhouettes and minimal details, the brand has been around since 1999 weathering the numerous trends in the denim sphere with its no-frills, lived-in feel of each design. It’s the jean that you put on time and time again.


The Rambler Cropped Ankle Jeans

From subtle frayed hemlines to track pant-inspired jeans, Mother has plenty of denim for the fashion girl who likes to have fun—but it’s also mastered the classics too. There’s a reason the brand is a favorite of just about every model off duty and a growing number of A-listers. Also, it makes the chicest face masks from deadstock fabric that are 100 percent cotton, with a portion of revenue contributed to No Kid Hungry.


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